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JAYLAN CRUZ DESIGN

I am a designer specializing in brand identity and driven by a love for expressive design, I craft visual narratives where progressive and traditional design intersect. My work lives in the space where contemporary aesthetics partner with classic foundations. A dynamic pull between heritage and the hyper-modern; where tradition meets experimentation.

Rooted in a formal design education and shaped by a sharp attention to detail, I approach each project with a dedication to crafting distinct experiences. I’m drawn to brands with layered personalities and complexities, publications with soul, and to teams that share a commitment to pushing the envelope and achieving exceptional results.

Always designing and always observing, I value consistency, cohesion and creativity in every endeavour.

I am a designer specializing in brand identity and driven by a love for expressive design, I craft visual narratives where progressive and traditional design intersect. My work lives in the space where contemporary aesthetics partner with classic foundations. A dynamic pull between heritage and the hyper-modern; where tradition meets experimentation.

Rooted in a formal design education and shaped by a sharp attention to detail, I approach each project with a dedication to crafting distinct experiences. I’m drawn to brands with layered personalities and complexities, publications with soul, and to teams that share a commitment to pushing the envelope and achieving exceptional results.

Always designing and always observing, I value consistency, cohesion and creativity in every endeavour.

Jaylan Cruz

Graphic Designer

Clients:

Poppy's Bagel and Bakery

The Strategy Department

Toyota (TMMC)

Academic

Services

Branding

Identity Creation

Layout & Editorial

& More

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©2025 JAYLAN CRUZ DESIGN

©2025 JAYLAN CRUZ DESIGN

©2025 JAYLAN CRUZ DESIGN